If you've been making business decisions with the evolving door of affirmations from AI and Pinterest and it still doesn’t make sense, it's time to 

phone a friend.

go ahead and book a call
I’ve been told that I am a “relationship-first girly” which is so validating toward everything I do — especially my favorite service, Make It Make Sense, where I get to spend 90 minutes detangling your brain and watch your shoulders relax down from your ears.

It’s perfect for you if you’ve ever said something like…

  • “I can’t figure out which of these concepts should be a newsletter, vs a blog, vs a post, vs a freebie, vs a paid offer… 🌪️”
  • “I’m wanting to completely change what we offer so my biggest thing is figuring out how to market it correctly so I don’t completely crash and burn!”
  • “My website isn't driving enough exposure, I need to scale my social media, and I want to show up as the real me instead of trying to sound ‘professional.’”


Hi, I’m Sydney and all I want is to make it easier for you!

book a session

YOU HAVE A PROBLEM, I HAVE A SOLUTION

“I have a million ideas — I need help executing and narrowing down.”

Maybe you need permission to go for something you’ve been noodling about. Or maybe you’ve been noodling so long the idea is starting to look more like a friendship bracelet made by your 3 year old. 

On our 90-minute call, we ‘ll pull every idea out of your head, organize it into what actually matters, and figure out which move is worth your energy right now. Some ideas get the green light. Some get shelved (and that's okay). Some get completely reimagined because they were actually two ideas smooshed together. 

You leave with permission, clarity, and a real plan // an actual  roadmap you can execute immediately!


Imagine landing on your site and instantly thinking, "This is exactly what I came for." That's the magic of a brand that works for you. Your MIMS Session gives you that foundation in just 90 minutes—no life story before the recipe sagas required.

“Thank you for helping me grow and learn so much! Truly grateful to have met you and get to know you. You’re an inspiration in all the ways!!!”

–RACHAEL GUTHRIE

You know you want to do it “right” and have a strong foundation, but you’re spending hours and hours stalling, duct-taping stuff together on Canva and Wix instead of doing the revenue-generating tasks that will get you moving and get paying clients in your inbox!

It’s not even about getting your ideas out onto paper — it’s about making them WORK!

Step One: Fill Out the Form

Book your session and give me all the details. Tell me about your business, your goals, and anything that's been making you uncomfortable lately. The more you tell me, the better I can prepare.

Step Two: Brain Dump and Organize

During our call, we'll expand on everything that's been weighing on you and organize it right there together. Whether that's fixing your positioning, creating a content bank, writing out a freebie, or streamlining your offers, we'll map it all out.

Step Three: Get Your Roadmap

You walk away with a complete Make It Make Sense document. Everything we talked about outlined, your roadmap written, and all your follow-up action items laid out and ready to implement.

Step Four: Two Weeks of Support

You've got your roadmap and you know exactly what to do next. But as you get into the weeds of it, you might have questions. That's what the two weeks of Slack support is for. I'm here while you're making it all happen.

book a session

This is for you if you…

  • Are just starting out and don’t even know where to start
  • Aren’t really sure how to market yourself, what to say on your website, what your logo should look like, or what your brand should sound like.
  • Have a million and one ideas just living rent free in your brain and you need to get them streamlined and functioning
  • Have been bootstrapping since the idea came to your head, and you’re wasting all your precious time trying to “make it look good like everyone else” instead of running ads, creating content, writing sales pages, or doing the actual work.

This is not for you if…

  • You want a hands-off done-for-you website or complete rebrand—this is your strategic spark, not the full transformation.
  • You keep “tweaking” the logo or the website “just a little” every couple of days or weeks because it still doesn’t feel “quite right.”
  • You have absolutely no idea where to even start or what you want to do.

“In such a short time, we accomplished so much. She helped me gain clarity on my site structure, cleaned up areas I was stuck on, and offered expert guidance that instantly made my website feel more professional and aligned with my brand. The session was efficient, friendly, and incredibly valuable. I left feeling confident, motivated, and finally excited about my website again. Highly recommend!”

Haley Loupe

It’s time to allow yourself to ask for help, so you can finally move forward from what’s been holding you back.

Take it from someone who went 5 years without a speck of childcare outside of family (and lived 1,226 miles away from said family for 2 of those years) and now has a regular babysitter who comes once a week. IT’S OKAY TO ASK FOR HELP. Maybe you don’t feel like you need someone to do it for you. But give yourself some grace to admit you’re stuck, and let me pull you out of that funk!

Occupy My tuesday