After buying our farmhouse, my husband and I noticed some slightly uneven flooring—maybe a little shifting in some areas during the hot months—so we inquired with a couple of foundation repair companies to help us figure out the problem and provide a solution. The first quote: $39,000 and a “We’ve never seen this type of pier and beam before, so we aren’t sure what to do quite yet.” I’m sorry, how can you quote that much without having an idea of the work you’re going to do? Crossed off the list.
The next guy (the sales rep) came and said he also wasn’t sure what to do, and his technician would come over for an additional $500 and then decide what the quote would be after that. Okay, at least he was honest, but… let’s see what door number three says.
Guy number three comes and says, “I’ve been doing this for 30 years, and this is not bad at all. Honestly, if I lived here, I wouldn’t even get this service done.” Really!? The first guy basically said we’d die if we didn’t do this. RELIEF. Thank God that we just went from “holy moly, we’re going to have to come up with $39,000” to “eh, don’t worry about it.”
How I came up with the idea for the 90 Minute Sprint
not everone needs everything.
This whole saga gave me the idea to come up with a service for YOU—the person just starting out who, despite what everyone says, probably does not need the full brand strategy, brand identity, and 18-page website within their first month of ideating this business.
Here’s what you probably need:
- A plan. What’s your big end goal for the business, how are you going to get there, and how will you stay on course and not get shiny object syndrome? Spoiler alert: that’s basically what brand strategy is.
- A logo (or three) that suits your business’s BIG goals—not just what’s trending on Pinterest right now.
- And a cohesive color palette and typography suite.
This is for you if…
- You’re just starting out and don’t yet have funds to pour back into your business.
- You’re not really sure where to start, how to market yourself, what to say on your website, what your logo should look like, or what your brand should sound like.
- What my brand should sound like, wtf? Yes. Sound like.
- You’ve been bootstrapping since the idea came to your head, and you’re wasting all your precious time trying to “make it look good like everyone else” instead of running ads, creating content, writing sales pages, or doing the actual work.
- You keep “tweaking” the logo or the website “just a little” every couple of days or weeks because it still doesn’t feel “quite right.”
You know you want to do it “right” and have a strong foundation, but you’re spending hours and hours stalling, duct-taping stuff together on Canva and Wix instead of doing the revenue-generating tasks that will get you moving and get paying clients in your inbox!
Bring your list of ideas or areas in your business that don’t feel right, are causing problems, or make you feel insecure about sharing—literally anything.
Want to start a newsletter but don’t know how or what to say?
i got you.
Want to have a strong content plan but don’t know what to talk about?
i got you.
Writing your website, but it’s not converting the way you wish?
i got you.
Checking your analytics and noticing that people are clicking out of your page way more often than you’d like?
i got you.
Looking at your Instagram profile grid and cringing at how chaotic it is?
i got you.
Talking about your business but attracting the wrong type of client?
i got you.
What You'll Get
A 90-minute 1:1 call with me to strategize your brand and ensure everything you touch—or your audience sees—is consistent. Not only will you be able to be more strategic and aesthetic with your content, but you will feel more confident while making it, and more confident to show up. Basically, ask me anything about your brand and we’ll create what we can!
You’ll walk away with a fully customized brand guideline file that you’ll use and keep as your brand’s bible for years to come. Depending on your business and what you do, we’ll come up with consistent colors, fonts, icons, messaging, words to use, words not to use, taglines, imagery, maybe even some logos or social templates if that’s what your specific brand needs (complete with notes, next steps, implementation ideas, and even a website layout if needed). You’d be surprised what we can get done in 90 minutes!
Plus, two weeks of support to ask questions and take action without second-guessing yourself.
Investment: $497
